- DATE:
- AUTHOR:
- The impact.com team
Invite Creators faster, track smarter, and see key details at a glance
This release makes it easier to discover and invite out-of-network creators without switching tools, adds helpful post date context to content previews, and introduces campaign-level metadata for better tracking integration.
Invite out-of-network creators to campaigns from Extended Search and Social Listening
You can now invite out-of-network creators directly to campaigns from the slideouts in Extended Search and Social Listening. Previously, inviting out-of-network creators required switching over to the Campaign Manager. With this update, it’s easier than ever to build campaigns with the right talent.
Add metadata to campaign tracking links
You can now add campaign-level metadata to all tracking links within a campaign, right from Content > Ads.
This makes it easier to integrate with tools like Google Analytics and apply consistent tracking across your campaign. These metadata fields are not visible to publishers, even when they generate vanity links.
You can learn more about configuring a Creator campaign here.
Post date in content preview
You’ll now see the post date right in the content preview, a small but meaningful improvement that makes it easier to understand when content was shared at a glance.
COMING SOON - Updates to Prospects and My Creators screens
We’re switching the default sort column on the Prospects and My Creators screens from “Last Activity” to “Last Updated.” You'll still see the “Last Activity” column with the last activity type along with last activity time stamp—it just won't be used for sorting anymore.
The “Last Updated” column will now show when a creator’s record was last updated, including brand activity and any changes the creator has made to its profile.